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The Good, The Bad, The Ugly & The Great of Blogging ( what no one talks about)

Hey everybody!

Today’s post is a little different… who am I kidding, it’s a lot different but it’s something I need to talk about, it’s something you need to hear!

Since I like leaving off on good notes let’s start with the ugly and end with the Great.

The Ugly

The truth is you can say numbers don’t matter all you want, but at the end of the day, they do.. that’s just the ugly truth. The numbers may not matter to you, but they matter to brands, they matter to companies who want to work with you and who you want to work with!

With that being said, numbers shouldn’t matter, and you have the ability to remind yourself that deep down they really don’t. Your worth is not determined and will never be determined by how many of those small hearts you get on a small phone.

You worth is so much more than that. You mean so much more than that.

The Bad

People can spot crap. You shouldn’t be a blogger for the money, because let me tell you, if you are, you are setting yourself up for failure and disappointment. Blogging can be a emotional rollercoaster. It’s filled with other bloggers and influencers, content creators, and overall so many amazing people, that sometimes we catch ourselves comparing, doubting and questioning ourselves. It can be difficult to produce the ‘perfect’ content for your followers all while remaining true to yourself and being happy with what you are putting out in order to get these sponsorships… You wonder why someone with less following is getting campaigns that you aren’t , you wonder why someone has more following than you, you wonder and wonder and wonder. But this is why it’s important to be authentic and stay true to yourself, that way you won’t have to please others and lose yourself! You must always remember where you come from and remember why you are doing this. I find this to be very helpful when creating my content. Sometimes we simply overthink the simpliest things.

The Good

My best advice is to stay true to yourself and constantly remind yourself why you are doing what you’re doing.

That being said if your main goal is to grow and make blogging a full time job, the best tips I’ve learned are to be consistent (keep in mind this doesn’t mean you need to post everyday of every second. Remember to be present outside of social media). Next, be engaged and honest! Don’t collab with brands for the money, collab with them because you believe in their product, you believe in their mission, you believe in their purpose.

Your supporters will respect you a lot more when you genuinely promote brands and companies that you would purchase product from with your own money. I know that starting off it’s so exciting to have any and every brand send you free goodies to promote, but just remember that they are a whole company. You are one person, your brand is YOUR face, your reputation, your image. Choose wisely.

The Great

Always remind yourself why you are doing this, I cannot stress this enough! Blogging is supposed to be fun.

Blogging is fun.

It sounds so simple but you would be surprised at how many people get so caught up with producing the perfect content that they forget the most important thing, having fun. It is supposed to be fun, don’t let it stress you out!

The Great news is you are doing amazing, you are living your best life all while encouraging and inspiring others to live their best lives as well!

You have the power to change the world. Speak positive things into existence. Focus on what is important, re-prioritize. Life is way too short to get so caught up in something that really isn’t real!

The great news is that you are making a difference. You are more than sales, you are more than a swipe up feature, you are more than a comment, you are more than a like.

Your greatest power is you. Don’t ever forget it!

Now, let’s have a great week!

Xo, Eri


Published by erianalane

If you're new here, hey! My name is Eri, I am a Military wife, mommy of two beautiful girls under two! I love anything fashion, lifestyle, and interior design related! Starbucks, aka Starbs is my obsession, and you can catch me at Nordstrom aka Nordy's & Home Goods pretty much all day, everyday! I am originally from the Bay Area, California but my family and I are currently stationed in the Sunshine State of Florida! My husband, Myles is my best friend, without his love and support I probably wouldn't be doing this. Our daughters are my world, I love them with everything in me and I want to make them proud! I created Eri's Lane after looking into the mirror one day and not liking what I saw... I had way too much "Instagram Makeup" on and it felt like I was no longer being true to myself. I wiped all my makeup off, tossed it in the trash, yup every last piece of it! And began my journey of paving a new life lane, Eri's Lane.

One thought on “The Good, The Bad, The Ugly & The Great of Blogging ( what no one talks about)

  1. I really love this blog post so much! Some people get discouraged & upset when they see that their blog or channel isn’t growing, and they tend to give up or quit. Anytime that I start to get discouraged, all I do is just remember what prompted me to start back blogging and launch my YT channel helps me to enjoy & love making the content that I make today, and I would instantly feel better. Everybody thinks that it’s super easy for us being content creators, but no one sees the sleepless nights, the hard work & effort we put in, and mind-fogged person behind the computer, trying to brainstorm content to put out. But when the finished product comes out, not only are we extremely proud of ourselves, but we know that every single blog post or YT video was worth the effort that was put in it for our viewers. Thank you for sharing this, Eri!!! 💖


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